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Loren Nasser
President & CEO
Mr. Nasser, together with Dr. Robert Tryon and Dr. Animesh Dey, started VEXTEC in early 2000. Since its founding, the company has averaged 30 to 50% annual revenue growth and has been profitable every year. As president and CEO, Loren is leading VEXTEC’s transition from research, development and consulting, to an international managed services provider to Fortune 500 companies.
Prior to Vextec, Mr. Nasser was a stockholder and held various management and engineering positions within the privately-held Sverdrup Corporation (now Jacobs Engineering Corporation). Sverdrup was listed as one of the top 10 engineering and construction management companies world-wide. Loren started with Sverdrup as a rocket propulsion scientist within the US government nuclear weapons development program. He later served in various business development and management positions during his 17 years with Sverdrup. Prior to Jacobs’ acquisition of Sverdrup, Mr. Nasser had become part of a strategic Federal government business development task force at the headquarters level. In that role, Loren initiated strategic teaming initiatives, and identified, pursued and obtained Federal government contracts exceeding $300 million.
Loren received his undergraduate engineering degree at Rose-Hulman Institute of Technology in 1982 and his Masters in Science at the University of Tennessee in 1988.
Robert G. Tryon, PhDChief Technology Officer
Dr. Tryon has established a world-wide reputation in engineering fatigue analysis and computational material science. In addition to being a VEXTEC co-founder, he is the inventor of VEXTEC’s patented probabilistic, microstructural simulation approach. His research initiated the Federal government’s grant funding of VEXTEC at just under $12 million since the company’s inception. His research has been reviewed by scientific fellows within Air Force, Navy, Army, DARPA, NASA and research institutes throughout the world.
Bob began his professional career at Ford Aerospace as an electronic systems test engineer within a $1 billion+ military development program. After leaving Ford, he became part of the GM turbine engine development team in Indianapolis and while there, he became a turbine engine component design and lifing specialist. Recognizing that probabilistic engineering analysis was the wave of the future, GM leadership asked Bob to pursue his PhD in that area under GM’s sponsorship. He studied under Dr. Thomas Cruse (now Chief Scientist at the Air Force Research Laboratory) and obtained research fellowships from NASA Marshall Space Flight Center and NASA Lewis (Glenn) Research Center. Just has he finished his work at Vanderbilt, GM sold the turbine engine division to Rolls Royce, at which time Dr. Tryon decided to leave GM and pursue a career as an independent consultant.
In addition to obtaining his PhD in 1996, Dr. Tryon received his undergraduate and masters engineering degrees from Rose-Hulman Institute of Technology. He has published over 30 papers, including articles in accepted engineering journal publications. Additionally, he holds 2 patents and is co-author on 6 pending patents.
Animesh Dey, PhDChief Product Development Officer
Dr. Dey, also a VEXTEC co-founder, has the responsibility for translating advanced engineering algorithms into operational software. Shortly after starting VEXTEC, he developed specialty reliability software for DaimlerChrylser that now has over 400 trained users. That software has been proven accurate, matching its results against worldwide dealer warranty claims over the past four years. The software has also enabled DaimlerChrysler to reduce integrated product testing by more than 20%.
Animesh has designed software architectures and developed software under Air Force, Navy, Army, NASA and DARPA programs, and has participated in software reviews for United Technologies Corporation. He has published more than 12 technical papers including articles in accepted engineering trade journals. He is co-inventor on 2 patents and on 3 pending patents.
Dr. Dey obtained his masters and PhD in structural engineering from Vanderbilt University. He received his undergraduate degree in engineering from the Indian Institute of Technology in 1991.
Carl D. Kolts Vice President of Sales &
Business Development
As Vice President of Sales & Business Development, Mr. Kolts is responsible for all aspects of commercial revenue generation. This includes the establishment and management of customer relationships, the development of the Sales organization and the supporting policies, and coordinating the transition of interested parties from initial VLM projects to on-going, long-term engagements.
Prior to joining VEXTEC, Carl held numerous sales, marketing and business development positions on a global basis, developing a track record for new product and technology commercialization and revenue growth. He has participated in three startup companies and brought several new products to market. In his most recent position with SGL Group, he managed a global sales organization with responsibility for over $200 million in annual sales to the aluminum industry. Previously, he was the general manager of GrafTech International’s ConneX Systems Business, where he was responsible for all aspects of this web-based data management software startup. In this capacity, he also established and managed strategic alliance partnerships in technology, production, sales and contract negotiations on a global basis. Carl started his career at Union Carbide Corporation where he led a team in a new business launch of Coast Composites, an aerospace tooling manufacturer.
Carl received his BS in materials engineering, and his MBA from Rensselaer Polytechnic Institute, and has done post-graduate work in international economics at Case Western Reserve University.
Frank Priscaro Vice President of Marketing
A former consultant to VEXTEC and now Vice President of Marketing, Mr. Priscaro is responsible for company/product positioning and messaging, product naming, brand development, marketing strategy, company launch, and corporate communications, including trade shows, online presence, social media, advertising and press/analyst relations.
Prior to joining VEXTEC, Frank’s brand development consulting firm, Ten Thousand Feet, specialized in helping startups instill strong branding practices right from the beginning. Before launching TTF, Frank was the Director of Brand Development at Transmeta, whose January 19, 2000, launch event was called the “most successful launch in Silicon Valley history,” resulting in worldwide media coverage by every major broadcast and print news outlet, with exposure valued at over $500 million.
Frank was president and co-founder of Priscaro & Hukari, a consumer technology ad agency broadly recognized for its creative and strategic excellence. During his Silicon Valley career, he created award-winning campaigns for Adobe, Apple, Intel, Sun and Xilinx, among others. He has written for Technology Marketing Magazine, and has taught advertising at San Jose State University. He holds a BA in English from LaSalle College, and has done post-graduate work in organizational development at Stanford University.
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